BIO
This is the weird page where I talk about myself in the third person and try not to sound too much like a LinkedIn robot. I might have written it all myself but it is actually all true, honest engine.
Louise studied an undergraduate BA(Hons) in Creative writing and MA in Fiction Film Production, whilst simultaneously working in the design industry. She then went on to found her own production company, Manchester-based BLOC+BLUR Creative Studio, where she gained a wealth of experience as a multimedia creative with a focus on emotive storytelling - fusing film, photography and design to create just about anything imaginable.
She then joined the social impact communications agency Shape History in London. Her role, first as Brand Director, then Creative Director, bridges strategy and creative to focus on the emotive and behavioural drivers which give your brand and campaigns real impact. Louise has worked on some of the largest national and international partnerships, developing narratives, strategies and identities that bridge geographies, cultures and languages - notably Refugee Council, Amnesty International, Save The Children and Shelter Scotland.
CV
Creative Director
Freelance, Global | 2024 -
Working with people who do good things, with a focus on nature, arts, heritage and the commercial good eggs. Itching to fly all over the world telling stories with a camera in one hand and a bunch of creativity in the other. National Geographic - I'm waiting for your call.
​
Creative Director
Shape History, London | 2023 - 2024
Working with national and international partners to create brands and flagship campaigns for some of the world's best-recognised charities, NGOs and social good organisations. Notable projects include the flagship Amnesty International campaign featuring Olivia Colman and Adrian Lester.
​​
Brand Director
Shape History, London | 2020 - 2023
Leading both the Strategy and Creative teams to carve out brand identities that lead in their markets. Developing brand strategy, positioning, verbal and visual identities - activated across web, digital, physical and event spaces. Clients include Save The Children, Children's Investment Fund Foundation and Fondation Botnar.
​
Associate Creative Director
Shape History, London | 2018 - 2020
Leading on production, activation and creative storytelling to bring campaigns to life for global and national audiences. Including the World Health Organisation, Shelter Scotland and World Hepatitis Alliance.
​
FOUNDER & Creative Director
BLOC+BLUR Creative Studio, Manchester | 2009 - 2018
360º media and marketing for the arts, music, festival, sports, leisure and entertainment industries. Clients include MUFC, Barrio, Tom Ford for Disrepute, Umbro, NME, Royal Shakespeare Company and Opera Holland Park.
​
​​
the future of creativity is clean
We’re a movement of advertisers, PR professionals, and their clients cutting ties with fossil fuels.
Awards
​Cannes Lions
Shortlist : Not-for-Profit
Amnesty International
"Before Our Eyes" Campaign
Role: Exec. Producer
​
D&AD Awards
Shortlist : Cinema Commercials
Amnesty International
"Before Our Eyes" Campaign
Role: Exec. Producer
​
Shorty impact awards
Grand Prize Winner | Human Rights
Amnesty International
"Before Our Eyes"
​
Anthem Award
Winner : Community Voice Award
Tent Partnership for Refugees
"To Whom It May Concern" Campaign
Role: Exec. Producer
​
Anthem Award
Winner : Silver Award DEI Campaign Non-Profit
Tent Partnership for Refugees
"To Whom It May Concern" Campaign
Role: Exec. Producer
​
NME Portrait Photographer of the Year
Winner : Best Portrait
Role: Producer & Art Director
​
Glasgow 48hr Film Festival
Winner : Best Post-Production
Role: Producer
Capitol Theatre New Writers Award
Festival Selection
"Black Glass"
Role: Playwright